Sara Nadaf

About Sara Nadaf

Most people in food R&D have a science degree.I came in with a commerce background, a twitching eyelid, and zero idea what a zucchini was.Now?I can walk you through a sensory tasting, a pizza ideation session, or a product launch workshop like I was born in a lab coat. It started at Thinking Forks where they called me The Keyboard Killer. ⌨Not because of murder (HR, relax) ……but because I’d bang away at my keys all day on coffee and biscuits, turning chaos into clean, sharp words.But here’s the thingI’m more than a writer.Some days I’m RJ Sara, interviewing innovation chefs. Some days I’m behind the camera, framing the shot.🫧 Some days I’m cleaning with the GLP team, lab gloves and all.🫠And some days, I’m just the office foodie roaming with my laptop in one hand, a taste sample in the other…From adrak with range gummy to adrak with mint gummy.From badam coco biscuit to the unapologetically indulgent rabdi & jalebi sandwich cookiIf it’s in development, I’m tasting it, talking about it, and finding the story in it.I’ve:🥛Debated milk vs. water in smoothie trials with product associates.🥼Explored hygiene stations in full lab gear, looking like I was auditioning for a biohazard movie. Captured the behind-the-scenes chaos of R&D so the market only sees the magicSometimes I’m blank (writer’s nightmare).Sometimes I sound like an AI.Sometimes I blitz through three weeks’ worth of content in one sitting, making designers wonder if I’m printing words on demand.From social captions to sensory lab stories…From investor decks to flavour narratives…I write so your audience can taste your product before the first bite.You’ve heard of brand copywriters.E-com writers. SaaS storytellers.But a #FoodR & D Writer who’s all in?Now you have.

Experience

1. Content Writer

   Thinking Forks

   May 2025 — Present · IN