Sara Morena

Digital Media Planner @Omd Italy

Bologna, IT
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Dec 2023 — Present

Digital Media Planner @Omd Italy

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Client Relations: Defined and steered client strategies, ensuring seamlesscommunication and exceptional resultsDigital Media Planning: Developed and executed comprehensive, multi-channel mediaplans, aligning with audience targeting and budget optimizationCross-Platform Analysis: Monitored and analyzed campaign performance across diversedigital platforms, delivering data-driven insightsData-Driven Reporting: Led client reporting, providing actionable insights and strategicrecommendations to optimize campaign performanceTeam Mentorship: Mentored and trained team members, fostering a collaborative andhigh-performing work environmentFinancial Management: Managed budget reconciliation and financial reportingCurrently supporting a diverse client portfolio including Weekend Max Mara, Swatch, EGSTADA, and Latteria NÖM

EDUCATION

2010 — 2015

Liceo Scientifico Leonardo da Vinci

High School Diploma

2020 — 2022

Bologna Business School - University of Bologna

Master's degree

2016 — 2019

SSML Carlo Bo

Bachelor’s Degree

ABOUT SARA MORENA

Digital Media Planner | Integrated Campaign Strategy | Data-Driven Marketing

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Sara Morena — Digital Media Planner at Omd Italy in Bologna, IT | Unifers