Sara Kern

Buyer @Hot Topic

Omni buyer for Jr’s licenses tees and license bottoms • Developed overall buying strategy for both brick and mortar and ecommerce. Taking extra strides in growing the ecom business based on the current demand • Monitored inventory for stores and online by evaluating sales, overall demand, and weeks of supply to keep the product fresh for our customer while not overloading the amount of product. • Identified trends within the marketplace that would fit within the Hot Topic and Her Universe brands • Led weekly meetings with planning and allocation to ensure the team was unified on cohesive strategy. • Partnered with internal design and production team on design, fit, fabric quality, and color approvals. • Created strong relationships with outside license vendors to bring in fresh new product • Collaborated with licensees to create product for upcoming movies and TV shows. • Trained assistant buyer on evaluating sales, margin targets, cost negotiation, and product development.