Sara Hinson

About Sara Hinson

Expertise: Content strategy, SEO, AI-driven marketing, big data analytics, machine learning applications in marketing, marketing automation, data storytelling, audience segmentation, growth strategy, and community engagement.While strategy is crucial, so is the execution: taking big, complex projects and turning them into clear, actionable roadmaps. I manage large teams, coordinate moving pieces, and keep everything on track without losing sight of the big picture.

Experience

1. Head of Marketing & Digital Strategy

   Evg Media

   Jan 2025 — Present

   At EVG Media, I lead the marketing and digital strategy efforts, focusing on both B2B and B2C sectors. My role involves crafting and executing branding and content strategies, focusing on content and SEO, including AI search.

Education

• Furman University

  B.A., Philosophy

  1998 — 2002

• Furman University

  Bachelor of Arts - BA, Philosophy

Skills

• Sem
• Publishing
• Blogging
• Feature Articles
• Wordpress
• Online Publishing
• Email Marketing
• Copy Editing
• Publications
• Newsletters
• Content Writing
• Editing
• Content Marketing
• Web Content
• Online Marketing
• Content Development
• Marketing Communications
• Facebook
• Content Management
• Web Analytics
• New Media
• Content Strategy
• Social Networking
• Social Media Measurement
• Social Media
• Web Strategy
• Creative Writing
• SEO Copywriting
• Online Advertising
• Google Analytics
• Editorial
• Press Releases
• Digital Media
• B2b
• Social Media Marketing
• Corporate Communications
• Editorial Project Management
• Public Relations
• Proofreading
• Media Relations