Sara Hosley
Marketing Operations | Program Management | Agile Marketing | Event Planning | Team Leader | Marketing Management
- Role
- Director, Marketing Programs at Altium®
- Location
- San Diego, CA, US
- LinkedIn followers
- 500 followers
About Sara Hosley
Highly passionate, adaptive, and energetic marketing manager with experience across all facets of a global marketing team. A proven leader in organizational and execution environments, who is enthusiastic about coaching and mentoring marketers on effective program management. A strong communicator, comfortable working with all management levels and field team members, helping them to navigate the complexities of owning multiple programs and initiatives. Expertise in directing the creation of marketing assets and steering the execution of marketing programs, while making sure they are aligned with company goals and objectives.
Experience
Director, Marketing Programs
Feb 2025 — Present · San Diego, CA, US
At the intersection of strategy and execution, I lead Altium’s marketing program management function — turning big ideas into results-driven campaigns that align cross-functional teams and deliver measurable business impact.I oversee the intake, prioritization, planning, and execution of global marketing programs across product marketing, sales marketing, brand, events, and demand generation. My focus is on building scalable processes, simplifying complex workflows, and ensuring alignment between vision and delivery.What I do:Drive cross-functional marketing program strategy from intake to executionAlign stakeholders across Product Marketing, Sales, Creative, and Demand GenLead a team of program managers and oversee capacity planning and resource allocationBuild and refine processes to streamline execution and improve speed to marketConnect the dots between campaign performance and program optimizationAdvocate for clarity, focus, and efficient collaboration across teams
Education
Colorado State University Global
Bachelor of Science (B.S.), Project Management
2013 — 2018
Platt College-San Diego
Associate of Arts and Sciences (AAS), Graphic Design
2011 — 2013
Skills
- Account Management
- Email Marketing
- Photoshop
- Salesforce.com
- Business Development
- Illustrator
- Product Marketing
- Marketing Automation
- Marketo.com
- Marketing
- Lead Generation
- Customer Relationship Management (Crm)
- Crm
- Direct Sales
- Indesign
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