Sara Champagne

About Sara Champagne

I design regenerative travel experiences and high-level retreats at the intersection of…

Experience

1. Co-founder

   Avia Collective

   Jun 2025 — Present

   PKL.CLUB is the world’s first decentralized community and tokenized circular economy for Pickleball players, clubs, and brands. Built on the values of family, community, and fun, PKL.CLUB combines digital innovation with real-world connection; creating a platform where players, vendors, and fans can interact, transact, and grow together. Currently overseeing brand engagement, event strategy, partnerships, and experiential marketing.As Co-Founder, I lead:Brand Development: Shaping PKL.CLUB’s identity and messaging to connect with both crypto audiences and the Pickleball community.Event Strategy: Designing activations, tournaments, and industry collaborations to bring the ecosystem to life offline.Go-To-Market (GTM): Crafting launch strategy across presale, exchange listings, and community adoption.Partnerships: Building relationships with clubs, venues, brands, and ambassadors to scale the PKL.CLUB ecosystem.At the heart of this work is a vision to keep Pickleball’s explosive growth aligned with its roots: community-driven, accessible, and fun; while pioneering the sport’s first decentralized financial model.

Education

• Lamar University

  Business Management

  2002 — 2006

Skills

• Recruiting
• Staff Development
• Administrative Assistants
• Sales Management
• Program Management
• Onboarding
• Social Media Marketing
• Fundraising
• Payroll
• Office Management
• Event Planning
• Benefits Administration
• Marketing
• Administrative Assistance
• Sales
• Community Outreach
• Staff Management