Sara Casati

Marketing Manager at B’laster Holdings

Role
Marketing Manager at B'laster Holdings
Location
Cleveland, OH, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Sara Casati

Dynamic and results-driven Marketing Manager with experience developing and executing strategies that drive brand growth, engagement, and measurable business impact. Skilled in leading marketing campaigns, managing brand identity, optimizing digital channels, and strengthening global brand awareness. Experienced in coordinating cross-functional teams, managing multiple projects, and delivering results on time and within budget.Areas of expertise:• Marketing Strategy | Campaign Management | Marketing Plans | Marketing Presentations• Brand Management | Communication Strategy | Global Brand Development• Market Trends Analysis | Competitive Analysis | Sales Analysis | Multichannel Strategy• Social Media Marketing | Email & SMS Campaigns | B2B | FMCG | Mass Market Brands• Product Management | Product Development | InnovationEntry-level knowledge:• Digital Marketing Strategy | Web & Digital Analytics• SEO & SEM | Google Ads | Facebook Ads | LinkedIn Ads

Experience

  1. Marketing Manager

    B'laster Holdings

    Aug 2024 — Present · Cleveland, OH, US

    As Marketing Manager at B’Laster Holdings, I oversee the development and execution of marketing strategies that enhance brand awareness, engage target audiences, and drive business results. My key responsibilities include- Developing and implementing strategic marketing campaigns across digital and offline channels- Managing branding and rebranding initiatives to maintain a cohesive and impactful brand identity- Leading website management and optimization, ensuring content is accurate, engaging, and aligned with brand messaging- Planning and executing email, text, and social media campaigns, monitoring performance and iterating for maximum impact- Analyzing market trends, customer insights, and campaign metrics to inform strategy and optimize ROI- Collaborating with cross-functional teams, including sales, product, and design, to ensure consistent messaging and aligned objectives- Overseeing marketing budgets, timelines, and resources to ensure efficient execution

Education

  • Università degli Studi di Bergamo

    Commercio Estero, Scienze economico-aziendali

    2008 — 2012

  • Università degli Studi di Milano-Bicocca

    Master's Degree, Marketing and Global Markets, School of Economics and Statistics

    2013 — 2015

  • Inholland University of Applied Sciences

    ERASMUS Exchange Programme, International Business

    2010 — 2011

  • Istituto Tecnico Commerciale B. Belotti

    Perito aziendale corrispondente in lingue estere

    2003 — 2008

  • 24ORE Business School

    Executive Master in Digital Marketing

    2021 — 2021

Skills

  • Social Media Marketing
  • Microsoft Excel
  • Lingua Inglese
  • Sap
  • Microsoft Visual Basic
  • Strategia Di Marketing
  • Microsoft Onenote
  • Microsoft Word
  • Microsoft Powerpoint

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Sara Casati — Marketing Manager at B'laster Holdings in Cleveland, OH, US | Unifers