Sara Bayed
Sr Communications Specialist, Projects & Processes @Atticus, LLC
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WORK HISTORY
Sr Communications Specialist, Projects & Processes @Atticus, LLC
Raleigh-Durham-Chapel Hill, NC, US
Lead Marketing Operations and Program Management for national trade show portfolio supporting 2 business divisions and 30+ cross-functional stakeholders• Manage large annual budget including vendor selection, contract negotiation, sponsorship investment, and cost control• Execute Sales Enablement initiatives aligned with commercial growth objectives and field activation strategies• Oversee multi-project program timelines, milestone tracking, and risk mitigation across 60+ annual industry events• Develop standardized operational processes, documentation systems, and reporting frameworks using SharePoint and Microsoft Teams• Coordinate external vendors, creative assets, sponsorship deliverables, and event logistics to ensure on-time execution• Provide structured reporting and performance visibility to marketing and commercial leadership• Improve process efficiency through workflow optimization and cross-divisional alignment• Support pipeline generation initiatives through coordinated field marketing programs
EDUCATION
Lycée ELBILIA International
High School Diploma, Sciences Economiques
ENCG-SETTAT
Master of Science in Management, Finance, General
Indiana State University
MBA, Business Administration and Management
SKILLS
ABOUT SARA BAYED
PMP®-certified Marketing Operations and Program Manager with experience leading cross-divisional execution across 2 business units and 30+ stakeholder teams.I oversee annual program budgets, managing end-to-end trade show and event operations, vendor negotiations, sponsorship strategy, and cross-functional coordination supporting revenue growth and brand expansion.My work sits at the intersection of marketing, sales enablement, and operational governance: building structured systems, documentation frameworks, and scalable execution models that support national initiatives across complex stakeholder environments.Core strengths:• Marketing operations strategy• Sales enablement program execution• Cross-functional governance• Budget optimization and vendor negotiation• Process documentation & system implementation• Enterprise program coordinationCurrently focused on expanding expertise in Marketing Operations, Sales Enablement, and Program Management roles where structured execution, operational clarity, and scalable systems drive measurable growth.
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