Sara Baldwin

About Sara Baldwin

Dynamic, innovative, goal-getter who loves a challenge. Experience in sales, marketing, communications, public relations, journalism, HR and compliance, customer service, investor relations, management, startup development, the craft spirit industry, digital ads, Saas sales, AE & AM roles. Deep lover of continual learning and growth, quick to pick up new skills and concepts. Works well with others and succeeds at fostering inclusive, positive, efficient teams. Hard-working, full of passion; excels at leading people and helping brands.Digital Media and Advertising Sales highlights: sold 10x annual quota in 18 months of sales. Quickly promoted from advertising agency partner, to senior account executive, to enterprise account executive. Selling large budget IOs and beta features. Mentor and new hire trainer. Top seller project-wide, graduated internal fast-track Ascend leadership 16-week program. Excellent new business development and relationship management skills. High retention of partnerships and spend, continual account and revenue growth.Craft Spirits highlights: Submitted to Walmart’s “American Made” program. Secured slot to pitch 1 product to Walmart Dark Spirits Buyer at their national headquarters; aimed high, wrangled their National Spirits Buyer and sold full-line of 7 products including well and premium vodkas, gins, rums, whiskey to 75 stores across 4 initial state markets. In serendipitous meeting pitched and closed with national manager for one of the largest spirits distributors same week.With minimal budget, created effective marketing, events, and sales promotions to increase local state monthly sales 10.5x in less than 18 months. Helped develop strong brand imagery and storytelling for house of brands, directed re-branding, assisted with new product development. Also created Pride product in collaboration with local state Pride Center securing on-going 25% of sales donations to their chapter.Captained women’s D1 top-40 international sports team; also trained and coached co-ed, men’s, and junior’s teams. Involved in local mutual aid work, activism and environmental advocacy.

Experience

1. Senior Account Manager

   GrowthAssistant

   Apr 2024 — Present

Education

• Weber State University

  Communication: Investigative Journalism, Marketing/PR. Minors in Environmental Science and Music

  2008 — 2012

Skills

• Research
• Powerpoint
• Microsoft Excel
• Customer Service
• Leadership
• Microsoft Office
• Microsoft Word
• Project Management
• Public Speaking
• Management