Saprem Sharma

About Saprem Sharma

Responsible for leasing and increasing mind-share and footfall of the Malls through…

Experience

1. Retail Leasing & Mall Marketing

   Ambuja Mall

   Aug 2018 — Present · Raipur, IN

   1.Manages day-to-day operations of leasing and ensure maximum optimization of resources,Set up objectives and targets and monitor regularly to ensure all objectives are achieved2.Lease vacant space according to leasing plan / schedule in accordance with the relevant time frames setout therein and according to defined retailer mix and target3.Manages all leasing activities including attracting new tenants, vetting prospective clients, rental negotiations and the development of attractive leasing packages4,Continually monitor tenant mix to ensure commercially profitable to the mall5.Fine tuning of retailer mix whenever is possible by visiting prospect regularly and have an updated waiting list6.Finalize renewals of existing retailers in accordance to company’s rules and procedures7,Prepare weekly and monthly reports on the status and performance of leasing activities8.Increase mind-share of the mall, mall footfall, sales in mall stores through eventsand activations.9.Revenue generation through Branding, Space on Hire, Kiosks and Events.10.Brand Strategy : Positioning and Differentiation by working on the Brand’s visionand positioning of being an entertainment-cum-shopping-cum-relaxing outing foreven high end customers11.Working on promotion and marketing based on positioning, consumer insights andcompetition mapping.12.Liaison / PR with media for promotion of events and mall activations. Handling allATL & BTL promotions and activities.13.Budgeting for the year & Sales Forecasting and achieving.14.Co-ordinating with agencies and clients for revenue and event managers forplanning & execution of events.15.Effective use of various social networking sites (Facebook, LinkedIn, Instagram) maintaining a connect with select target audience and for promotion of various initiatives of the Centre.16.Successfully developed Brochures, Catalogues Press Ads, Website, Digital & Social Media, Radio Spot, Ad Films and so on.

Education

• Bharathidasan University

  Master of Business Administration (MBA), Media & Entertainment Management 2013 – 2015

  2013 — 2015

• Vivek Education Societys Arts & Commerce College Siddharth Nagar Goregaon West Mumbai 400 062

  Bachelor of Commerce (B.Com.)

  2010 — 2013

• LIONS ENGLISH SCHOOL

  HIgh School

• Whistling Woods International

  Diploma in Media & Communication

  2013 — 2015

Skills

• Brand Management
• Media Planning
• Corporate Communications
• Strategic Planning
• Advertising
• Social Media Marketing
• Marketing Strategy
• Corporate Events
• Marketing Management
• Online Advertising
• Market Research
• Mall Marketing
• Online Marketing
• Social Media
• Direct Marketing
• Marketing
• Special Events
• Mall Strategy
• Strategy