Sapna Agarwal
Consultant at TCS
- Role
- Consultant at Tata Consultancy Services
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Sapna Agarwal
I am a doer and a believer in the power of simplicity and small, meaningful steps. For…
Experience
Consultant
Jan 2019 — Present
Corporate Content team lead for ABM++: Creating content to hook prospective clients, convert for sales, build relationships and follow up. We won the 2021 Diamond Award (Best in class for the industry) for Marketing Excellence for our ABM ++ submission in the Embedding ABM Programs category• ISU lead for content team: Increased ISU share of voice on tcs.com and Digital Store. Building internal resources capabilities; content strategy and application of best-in-class practices.• Spearheaded the content strategy. TTH doubled its share of voice on tcs.com during my tenure as team lead.• Exponential increase in Digital Store content: Led the 25x program for ISUs with Agile. We increased the output on Digital Store by 25x.
Education
Savitribai Phule Pune University
MCM
1999 — 2001
Skills
- Journalism
- Storytelling
- News Writing
- Public Relations
- Media Relations
- Advertising
- Marketing Strategy
- Editing
- Digital Media
- Content Development
- Corporate Communications
- New Media
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