Santosh Kumar Biswal
- Role
- Sr Consultant - Ads Marketing - Google at Fractal
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Santosh Kumar Biswal
Highly skilled analytics professional with 8+ years of industry experience in product…
Experience
Sr Consultant - Ads Marketing - Google
Oct 2019 — Present
Paid Marketing campaign performance measurement and analytics -Advertiser LTV analysis, ROAS optimization and Attribution modeling -KPI tracking, reporting and trend analysis for insight generation - Incrementality test to measure channel spending impact
Skills
- Pl/Sql
- Visual Basic .net (Vb.net)
- Project Management
- Cross-Functional Team Leadership
- Customer Relationship Management (Crm)
- Html5
- Javascript
- Project Planning
- Technology Consulting
- Supply Chain Management
- Oracle Forms
- Software Development Life Cycle (Sdlc)
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