Santosh Sinha
Salesforce Business Analyst (2X Certified) | Leveraging AI & Automation to Optimize Business Processes
- Role
- Salesforce Business Analyst at Brim Labs
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Santosh Sinha
The Future of CRM is Agentic. I Build It.Most companies use Salesforce as a static database. I turn it into an active workforce.As a Salesforce Certified Agentforce Specialist and Administrator, I sit at the intersection of traditional Business Analysis and modern AI deployment.I don\'t just gather requirements; I identify where Autonomous AI Agents can take over repetitive tasks, freeing your human teams for high-value work.I help enterprises navigate the shift from \"Manual Input\" to \"Agent-Driven Action.\"My Certified Expertise:🤖 Agentforce Strategy: Designing and deploying custom agents that handle customer inquiries and sales qualification inside Service/Sales Cloud. Core Architecture: Using my Certified Admin foundation to ensure AI layers are built on clean, scalable data models. Business Analysis: Translating complex business goals into precise functional requirements for AI and Automation. Process Automation: Replacing legacy workflows with intelligent, data-driven triggers.If you are ready to deploy the next generation of Salesforce intelligence, let\'s architect your solution.Certifications: Copado Certified AI Professional – Salesforce DevOps Certification – Copado (Feb 2026) Salesforce Certified Agentforce Specialist (Dec 2025)| Salesforce Certified Administrator (Dec 2024)
Experience
Salesforce Business Analyst
Sep 2023 — Present · Noida, IN
At Brim Labs, we partner with enterprises, funded teams, and ambitious startups to turn bold ideas into thriving products. Whether it’s modernizing legacy systems, scaling with agile pods, or bringing concepts to life, we focus on Product Development, Product Transformation, and Business Transformation. A Glimpse at What We’ve BuiltTransformed mortgage operations with AI agents using RAG, LangChain, and Tars UI, automating documents and ensuring compliance.Designed a secure HR advocacy platform where AI triaging and GoHighLevel CRM empowered unbiased, real-time employee support.Created a cognitive wellness system powered by multi-agent AI to sharpen clarity and daily performance.Revitalized a mental health app with gamified UX and secure migrations, increasing retention by 40 percent.Engineered a 24K gold management platform, scaling it to 50M+ users and millions of seamless transactions.Built an insurance productivity tool using GenAI and NLP to simplify policy comparisons and minimize manual effort.These are just snapshots of the journeys we’ve co-built. How We Drive ImpactWe help enterprises upgrade the old, support growing teams with agile pods, and guide startups in shaping market-ready products.🤖 AI and ML Services at Brim Labs• Custom AI product development with LLMs and multi-agent systems• Retrieval Augmented Generation for enterprise search and automation• LangChain and Tars integration for agent-driven chat experiences• Domain-specific model fine-tuning• Generative AI for content summarization, synthesis, and personalization• NLP pipelines tailored to insurance, healthcare, and compliance• Predictive analytics and machine learning deployment• AI workflow orchestration and automation• Guardrails for safety, bias detection, and monitoring• MLOps frameworks for scaling, CI/CD, and versioning Let’s explore what we can build together: h••••@brimlabs.ai
Education
Dr. A.P.J. Abdul Kalam Technical University (AKTU), Lucknow
Master of Business Administration - MBA, Information Technology
2023 — 2025
Amity University
Bachelor's degree, Bachelor In Computer Application
2019 — 2022
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