Santosh Kumar
Growth Leader, IBM | Multiplier | Generating demand that converts
- Role
- Apac Ecosystem Marketing Leader at IBM
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Santosh Kumar
Santosh Kumar is a seasoned demand generation leader who has spent his career helping global companies, from high-growth startups to the Fortune 500: find, engage, and convert customers across the enterprise and buying cultures.Currently leading ecosystem marketing for IBM across the Asia-Pacific region, Santosh has built and scaled demand functions across all the Asian countries. He’s led integrated programs spanning digital, partner channels, field marketing, inside sales, analyst relations, and brand.With past leadership roles at Google, Algonomy, AXISCADES, and a previous stint at IBM India, he brings authoritative perspective on what it takes to drive growth at scale and how to unify global go-to-market teams under one demand vision.
Experience
Apac Ecosystem Marketing Leader
Sep 2025 — Present · Bengaluru, IN
Education
Indian Institute of Management, Calcutta
Master of Business Administration (MBA), Marketing
2009 — 2010
Skills
- Webinars
- Advertising
- Online Advertising
- Social Media Marketing
- Business Analysis
- Software Project Management
- Crm
- Management
- Global Business Development
- Demand Generation
- Content Syndication
- Campaign Management
- Marketing Strategy
- Media Planning
- Project Management
- Sales Pipeline
- Scrum
- Campaign Strategies
- Team Leadership
- Marketing
- Leadership
- Global Marketing
- Online Marketing
- Customer Relationship Management (Crm)
- Team Management
- Digital Marketing
- Marketing Automation
- Marketing Management
- Program Management
- Google Adwords
- Ppc
- Lead Generation
- Vendor Management
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