Santosh Baichwal
Distribution Manager | Area Sales Manager | Branch Manager | Sr. Field Sales Engineer
- Role
- Regional Distribution Manager at Microchip Technology Inc.
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Santosh Baichwal
A result-oriented professional with 33 years of experience in Regional Business…
Experience
Regional Distribution Manager
Mar 2007 — Present · Bengaluru, IN
Key Deliverables: Discovering and developing new clients out of existing Microchip coverage as through distribution partners Utilizing Microchip’s Client Engagement Process to drive design wins to revenue at distribution partners’ clients Managing company business relationship with the distribution partners Developing and implementing channel strategy to explore and expand the emerging markets at clients’ perspectives Communicating effectively with Microchip product divisions, providing quantifiable feedback and ROI for their investments in distribution partners Establishing business plans and strategies to enable channel expansion and growth Leveraging local market opportunities to drive channel strategies that align with Microchip\'s strategic direction and developing potential new markets Managing distribution partner\'s resources to support Microchip\'s sales process execution Handling distribution partner\'s design registrations opportunity funnel and pricing escalation in Microchip\'s Model-N system Managing and supervising the distribution partner\'s illegal or unauthorized channel business Implementing a channel client profiling process that comprehends SAM analysis and ideal client characteristics Developing and managing a regional channel MBO & AOP planning process where the channel is involved in their creation and accountable for the results. Measure the channel to ensure they are meeting regional objectives Effectively and professionally utilizing channel resources to add value, helping in closing opportunities, elevating client relationships, resolving issues and driving growth Leading, coaching, mentoring and improving the channel sales and applications team. Enabling training on products, applications, markets, sales processes, personal development and Microchip culture
Education
Shivaji University
Bachelor of Engineering, Electronics and communication
1988 — 1991
Skills
- Channel Management
- Semiconductors
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