Santosh Subramanian

About Santosh Subramanian

I help businesses adapt to the AI-driven shift in marketing and buyer behavior. With 13+ years of experience in B2B marketing across startups and large technology firms, I specialize in Digital Marketing including strategy, event and field marketing, AI SEO/SEO, content strategy and development, email marketing, martech, lead generation, marketing design, and digital marketing transformation.My recent focus has been on enabling organizations to- Enhance discoverability across AI-powered search and conversational platforms- Build structured, source-backed content ecosystems aligned with buyer intent- Scale marketing operations using AI-assisted workflows while preserving human creativityCareer Highlights:• At Princeton Blue, I helped the company get cited and recommended in AI search results and conversations beating billion-dollar Appian partners for pharma process automation.• Achieved #1 search ranking for high-value pharma solutions at Princeton Blue.• Helped generate $1.6M pipeline through strategic marketing initiatives at SkyMap Global in 6 months.• Multiple awards for high-impact marketing programs, including Deloitte’s Grey Matter Award.Let’s connect if you’re exploring:→ AI-powered marketing transformation→ Enterprise SEO strategies for the age of AI→ Modernizing and enhancing engagement experiencesI invite you to join 350+ marketing leaders and founders who read my AI SEO newsletter published every fortnight for the latest on the AI Skynet:

Experience

1. Domain Consultant (Tcs Interactive)

   Tata Consultancy Services

   Dec 2025 — Present · Thane, IN

   Leading digital marketing strategy and execution for our clients at TCS Interactive. Partnering with global brands to design, build and run innovative digital experiences that drive engagement and RoI.

Education

• NMIMS CDOE

  Executive MBA, Marketing

• Sri Chaitanya College of Education

  Maths, Physics and Chemistry

  2002 — 2004

• Jawaharlal Nehru Technological University

  B.Tech, Computer Sciences

  2004 — 2008

• D.A.V Public School

  High School/Secondary Diplomas and Certificates

  1990 — 2002

Skills

• Css3
• Javascript
• Html 5
• Product Evangelism
• User Experience
• Content Strategy
• Social Media Marketing
• Email Marketing
• Conversion Optimization
• Customer Relationship Management (Crm)
• Technical Writing
• Inbound Marketing
• Social Media Communications
• Linux
• Business Development
• Digital Marketing
• Market Research
• Editing
• Web Content Management
• Team Management
• Java
• Product Management
• Content Marketing
• Robohelp
• Content Development
• Blogging
• Crm
• Content Management
• Microsoft Office
• E-Commerce