Sankalp Raj Singh

About Sankalp Raj Singh

MARKETING & BRANDING LEADER | 14+ YEARSMarketing leader with deep expertise in brand positioning, GTM execution and integrated communications across digital and offline channels. Proven ability to drive demand generation, elevate customer care experiences and harness data-driven insights to influence growth strategies. Leading cross-functional teams, optimizing budgets and delivering high-impact ROI.

Experience

1. Deputy General Manager Marketing

   Absolute

   Apr 2023 — Present · Gurugram, IN

   Established the marketing function, embedding strategic systems and processes aligned with long-term business goals.• Architected high-impact GTM strategies that accelerated product launches and expanded national market presence.• Spearheaded the brand creation, elevating it to one of India’s top 3 biological brands with a 75% boost in brand recall.• Drove 8X growth and positioned Inera as the most visible biological brand across digital, rural and on-ground platforms.• Instituted robust performance measurement frameworks to maximize ROI and scale demand generation efforts.

Education

• Aptech Learning

  Diploma of Education, Animation, Interactive Technology, Video Graphics and Brand basics

• Institute of Management Technology, Ghaziabad

  Executive Master of Business Administration, Marketing/Marketing Management, General

• Indian Institute of Management Rohtak

  Executive Education, Product and Brand Management

• St.Johns Sr. Sec. School & Junior College

  Intermediate, Business/Commerce, General

• Mahatma Gandhi Kashi Vidyapith University, Varanasi

  Bachelor of Arts - BA, Economics