Sanjeev Kumar
Strategic Initiatives | Marketing | Sales & GTM
- Role
- Associate Director - Gtm, Industry X at Accenture
- Location
- Bengaluru, IN
- LinkedIn followers
- 500 followers
About Sanjeev Kumar
Marketing and Sales enablement professional with over 20 years of experience in IT and engineering services industry. • Experience in strategic and account based marketing spanning B2B enterprise services, pre-sales, brand management, marketing communications and customer relationship management. • Expertise in developing and managing large scale high impact integrated marketing campaigns • Proven ability to develop and drive strategic and tactical marketing initiatives for tangible business results. Specialties: Strategic marketing, Account based marketing, Go-To-Market strategy and Sales support, Nurturing sales pipeline, Relationship management (Customer, Media, Analyst), Brand building & management, Integrated Marketing Communication, Events, Ads, PR, Digital marketing, Planning and budgeting,
Experience
Associate Director - Gtm, Industry X
Jun 2024 — Present · Bengaluru, IN
Education
SBMJC
Bsc
1995 — 1998
Skills
- B2b
- Pre-Sales
- Corporate Branding
- Project Planning
- Project Management
- Digital Marketing
- Marketing Communications
- Crm
- Marketing Strategy
- Integrated Marketing
- Marketing
- Team Management
- Planning & Budgeting
- Business Development
- Cross-Functional Team Leadership
- Customer Relationship Management
- Sales Operations
- Business Strategy
- Pre-Sales and Sales Support
- Public Relations
- Advertising
- Strategy
- Events
- Brand Management
- Management
- Product Marketing
- Program Management
- Competitive Analysis
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