Sanjay Mudnaney

About Sanjay Mudnaney

I spent 30 years building brands for large organisations. Then, at 50, I stepped out to chase my own dreams.I co-founded a fintech startup. Built a social commerce platform for small businesses. And in that world -the messy, underfunded, incredibly alive world of founders -something shifted in me. I saw their challenges up close. Their dreams. Their frustration with marketing advice they couldn\'t afford and agencies that didn\'t care. And I realised: everything I had spent three decades learning was exactly what they needed.That became the next chapter. Helping founders access the kind of senior marketing thinking that was previously only available to large organisations.Today I work as a Fractional CMO and Brand Storyteller -partnering with mid-sized founders, scaling startups, and nonprofits to build brands that stand out and marketing engines that grow businesses.WHAT I BRING 37+ years across IT, education, FMCG, fintech/payments, insurance, nonprofits & agency Narrative-led brand building -I find the story at the heart of your business End-to-end marketing: brand identity → strategy → digital → social → PR → films Trusted, vetted specialist teams - on demand, at the right time Speed to clarity - pattern recognition built over decades, not monthsSOME OF THE WORK→ Grew Parle-G sales in South India from 50 to tonnes/month→ Built a wellness brand into a category leader- 10× growth→ Turned around a loss-making education company→ Virtual CMO for a global insurance provider and a US-based nonprofit→ Built a social commerce platform for 1 lakh+ merchantsBEYOND THE WORK7 books written & published · 7 short films on human goodness · Weekly newsletter - Dreamers & Storytellers · Community builder for storytellers · followers on LinkedIn\"The story is not soft. It is your hardest-working business tool.\"Sanjay If you\'re ready to stop guessing and start building -let\'s talk. s•••••@crowtales.in | sanjaymudnaney.in

Experience

1. Chief Marketing Officer

   C2l Biz Solutions Pvt Ltd

   Dec 2021 — Present

   Have been supporting C2L Biz as Marketing Consultant and Virtual CMO.

Education

• Jai Hind College

  BCOM, Commerece

  1981 — 1985

• St Xaviers ,Mumbai

  SSC

  1972 — 1979

• NMIMS

  Diploma in Marketing Management, Marketing

  1986 — 1988

Skills

• Employer Branding
• Marketing Communications
• Event Management
• Branding & Identity
• Leadership
• Employee Engagement
• Strategy
• Networking
• Online Marketing
• Corporate Communications
• Strategic Communications
• Social Media
• Advertising
• Corporate Social Responsibility
• Management
• Marketing
• Public Relations
• Internal Communications
• Media Relations
• Business Strategy
• Corporate Events
• Team Management
• Business Development
• Brand Management
• Marketing Strategy
• Integrated Marketing
• Project Management