Sanjay Sudhakar

Senior Campaign Manager | Programmatic Specialist | Client Growth Partner

Role
Senior Campaign Manager at iOPEX Technologies
Location
Chennai, TN, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Sanjay Sudhakar

I help brands and agencies turn their programmatic investments into measurable business…

Experience

  1. Senior Campaign Manager

    iOPEX Technologies

    Mar 2022 — Present · Chennai, IN

    Owned end-to-end programmatic campaign execution across DSPs, from requirement-gathering to trafficking, QA, and optimization, acting as the key client contact for daily operations.• Solved complex tracking and measurement issues, including third-party integrations, cross-domain pixel troubleshooting for banking clients, and uncovering root causes behind misattributed performance.• Delivered high-volume campaign builds under tight deadlines (100+ in a single day during Black Friday) with near-zero error rate by prioritizing collaboration over guesswork.• Produced client-facing reports with actionable insights, contributing to 3x account growth in six months through incremental testing.• Acted as go-to platform expert, mentoring peers, troubleshooting internal team issues, and training new hires—recognized as SME for a group of four.

Education

  • Adhiyamaan College of Engineering

    Bachelor's degree

    2013 — 2017

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Sanjay Sudhakar — Senior Campaign Manager at iOPEX Technologies in Chennai, TN, IN | Unifers