Sanjay Seth

Senior Chief Marketing Manager at The Muthoot Group

Role
Senior Chief Manager Marketing at The Muthoot Group
Location
Varanasi, UP, IN
LinkedIn followers
500 followers

About Sanjay Seth

Marketing professional with experience of 14 years in Brand and Marketing, Brand management, Rural and I am an accomplished professional delivering 14 years of career success in brand turnaround strategies and product launch campaigns.My dexterity lies in rural activation, brand management, ATL & BTL activities, new branch/ATM openings, marketing operations, trade marketing, budgeting, media planning, PR, and more. Demonstrated excellence in geographical marketing across Punjab, J&K, Haryana, Delhi NCR, UP, and Bihar.Over the time, I have proved my excellence in driving market expansion and customer growth by implementing dynamic Sales and Marketing strategies, while managing business development initiatives, analyzing market dynamics, and fostering strong client relationships to ensure optimal customer satisfaction and adherence to service excellence standards.• Successfully managed marketing portfolio worth INR ~1200 Crores, spearheaded planning and execution of the campaign, resulting in business generation and increased sales• I’ve mastered the administration of spearheading annual budgeting for marketing, propelling business growth across branches through in-depth market research, competitor analysis, and innovative marketing strategies.

Experience

  1. Senior Chief Manager Marketing

    The Muthoot Group

    Apr 2025 — Present

Education

  • Accman institute of management

    PGDM, Marketing & International business

    2007 — 2009

Skills

  • Brand Development
  • Promotions
  • Event Management
  • Advertising
  • Competitive Analysis
  • Brand Management
  • Marketing Strategy
  • Marketing Research

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Sanjay Seth — Senior Chief Manager Marketing at The Muthoot Group in Varanasi, UP, IN | Unifers