Sanjay Kidambi

About Sanjay Kidambi

Engineer by training and a storyteller at heart. I believe that for technology products to be transformative they need to tell a compelling and elegant story of how the buyer\'s world is shifting, how a new movement is underway, and how to thrive in it. Product marketing at its core is about uncovering and telling these stories. Stories that will change customer behavior, guide product development, recruit talent, and draw investment. Product Marketing is my passion, my craft, and my power. Privileged to have honed my skill and worked alongside some of the best talent and leaders at Microsoft, Qualtrics, and now, Koch Industries (Infor). The fact that a billion-plus people benefit from the products I shaped and marketed over the years energizes me. My career path, which has stints in product planning and business strategy, reflects my interest in exploring and learning different facets of a business. These adjacent experiences have helped me become a strategic product marketing leader capable of influencing cross-functional leaders and plans.I bring a ‘GM’ mindset to product marketing, which I practiced at scrappy start-up environments, building from 0 to 1 and at the scale and complexity of big technology firms. I take ownership of the revenue target and ensure alignment and action across Customer Success + Sales + Product + Marketing. I also bring significant inbound product marketing expertise and experience. I believe in Product Marketers being ‘Chief Insights Officers’ who bring insights to leapfrog competition versus chasing their taillights. Hired, coached, and learned from high-performing and diverse teams. My focus as a leader is to drive clarity, energy, and results. No matter the challenge, I bring structure, a growth mindset, and a bias for action. It’s been an exciting journey so far. I have worked with a ton of inspiring people & experienced the sweetness of many successes and the hard lessons of a few failed ventures. My overall approach to my work and career is influenced by these lines written by Theodore Roosevelt: “It is not the critic who counts. The credit belongs to the man who is actually in the arena, who strives valiantly; who errs because there is no effort without error and shortcoming; but who does actually strive to do the deeds.\'\' When I\'m not absorbed in value propositions and messaging, you’ll likely find me reading Yuval Harari’s books, playing tennis, engaging in philosophical discussions on human nature, or attempting to keep my kids away from video games. Onwards….

Experience

1. Senior Director, Product Marketing at Infor (Part of Koch Industries)

   Infor

   Oct 2023 — Present · Sammamish, WA, US

   I lead product marketing for Infor’s Agentic ERP solutions, helping customers move from traditional ERP to an AI‑accelerated model where agents, automation, and natural‑language experiences streamline operations, enhance decision‑making, and unlock new levels of business agility.Infor (a technology firm within Koch Industries\' vast portfolio of companies) is focused on providing modern cloud ERP solutions tailored for select industries, generating $4Bn in revenue in 2023. I\'m also a Gen AI Champion at the firm, accelerating usage through both bottom-up adoption programs and a top-down strategic initiative.

Education

• RV College Of Engineering

  Bachelor of Engineering - BE

• University of California, Berkeley, Haas School of Business

  MBA, Marketing; Technology Management

Skills

• Cross-Functional Team Leadership
• Marketing Strategy
• Marketing
• Competitive Analysis
• Management
• Mobile Devices
• Product Management
• Mobile
• Analysis
• Strategic Partnerships
• Leadership
• Project Planning
• Strategy
• Go-to-Market Strategy
• Product Strategy
• Mobile Applications
• Pricing
• Analytics
• Business Strategy
• Product Marketing