Sanjana Khemka
Senior at Northeastern University concentrating in Marketing, Entrepreneurship & Brand Management || YNG Boston: Communications Head
- Role
- Head of Communications Yng Boston at YPO
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Sanjana Khemka
As a senior at Northeastern University, I am pursuing a Bachelor of Business Administration with a concentration in Marketing, Entrepreneurship, and Brand Management. I have also completed a summer program at The London School of Economics and Political Science, where I studied Strategic Management and gained insights into the global business environment. I have past experience working at companies like TJX and Wayfair and through these experiences, I have developed skills in email marketing, market research, communication, project management, and business development. I am passionate about creating and delivering impactful marketing strategies that drive customer value and growth. I am looking for opportunities after graduation that will allow me to apply and enhance my skills, learn from industry leaders, and contribute to organizational success.
Experience
Head of Communications Yng Boston
Jun 2023 — Present · Boston, MA, US
Collaborated with internal teams to develop and execute employee engagement initiatives, fostering a culture of communication and transparency within the organization- Managed relationships with external vendors, agencies, and media outlets, negotiating contracts and partnerships to maximize exposure and cost-effectiveness- Developed and executed comprehensive communication strategies to enhance the organization\'s public image, resulting in a 43% increase in positive media coverage and brand visibility over 2 months.
Education
La Martiniere for Girls
Business Studies, Commerce, Accounts, Economics & Mathematics
2005 — 2020
Northeastern University
Bachelor of Business Administration - BBA, Entrepreneurship, Brand Management, and Marketing
2020 — 2024
The London School of Economics and Political Science (LSE)
Bachelor of Business Administration - BBA, Strategic Management
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