Sanjana Dhingra
Digital Strategy Advisor | Driving Sales & Marketing Excellence for CPG/FMCG Brands
- Role
- Digital Strategy and Innovation Lead at Shell
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Sanjana Dhingra
At Shell, my focus on digital transformation and user-centric design has led to dramatic improvements in our lead-to-cash solutions. By fostering cross-team collaboration and spearheading a new Sales Force Automation solution in the APAC region, I\'ve facilitated a 60% rise in user adoption and satisfaction.My approach integrates business insights and project management rigor, honed through hands-on experience in product roadmap development and strategic implementation. The success achieved in modernizing technology across multiple geographies underscores my commitment to innovation and excellence in the IT industry.
Experience
Digital Strategy and Innovation Lead
Mar 2024 — Present
Led the technology strategy for Shell Lubricants, bridging IT with Sales, Marketing, and E-business teams to foster business growth. • Identified opportunities for new technology initiatives, developing strong business cases aligned with enterprise objectives.
Education
GGDSD college , Chandigarh
Bachelor's degree, Computer Application
Birla Institute of Management Technology
Master of Business Administration (M.B.A.), Marketing
2010 — 2012
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