Sangavi Rajagopal
Marketing Strategist | B2B & B2C Strategy | Demand Gen, CRM, & Omnichannel Campaigns
- Role
- Assistant Marketing Manager at dotSolved Systems Inc.
- Location
- Chennai, TN, IN
- LinkedIn followers
- 500 followers
About Sangavi Rajagopal
I’m a data-driven marketer who thrives at the intersection of creativity and strategy. With over 9 years of experience spanning B2C, B2B SaaS, Payments, Healthcare, CRM, and Digital Marketing, I help brands turn insights into action through smart, scalable campaigns.Whether it\'s demand generation, pipeline acceleration, or brand-building across channels, I bring a full-funnel mindset and a passion for measurable growth. My background in tech, combined with ongoing marketing studies at LIBA, gives me a unique edge in blending structure with innovation.If you’re looking for a marketer who blends analytics, storytelling, and hands-on execution, I’d love to connect.Core Competencies and Specialties:• Demand Generation & Growth Marketing: Building scalable programs that fuel pipeline and revenue• Full-Funnel Strategy: From lifecycle campaigns to paid media and GTM execution across channels• Digital & Performance Marketing: Hands-on experience with ABM, SEO/SEM, and high-impact advertising• Content & Brand Development: Crafting narratives that position brands and engage the right audience• Marketing & RevOps Alignment: Driving efficiency through data, automation, and process optimization• Data-Driven Decision Making: Skilled in marketing analytics, dashboards, and actionable insights• Cross-Functional Leadership: Collaborating across teams to execute unified, results-driven campaigns• B2B, SaaS, and Tech Expertise: Deep understanding of industry dynamics and audience behavior• Omnichannel Campaign Execution: Creating cohesive experiences across digital touchpoints
Experience
Assistant Marketing Manager
Jul 2024 — Present · Chennai, IN
At dotSolved, I head up marketing campaign efforts to grow our brand, attract new customers, and strengthen relationships with existing ones. We\'re all about helping businesses transform using AI, data, and automation across platforms like NetSuite, Oracle Fusion, Salesforce, MS Dynamics, and UiPath.In my role as Marketing Manager, I lead digital and account-based campaigns, drive MQL generation, and make sure we’re showing up strong in search results. I also create content like blogs, case studies, and social posts, and develop marketing materials that brings solutions.
Education
Loyola Institute Of Business Administration
Master of Business Administration - MBA, Marketing
Government Arts College, Coimbatore
Bachelor of Science - BS, Computer Science
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