Sanford Fitelson
Senior Packaging Engineer @Meaningful Beauty
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WORK HISTORY
Senior Packaging Engineer @Meaningful Beauty
El Segundo, CA, US
Execute all aspects of packaging for Cindy Crawford’s personal care brands including new package development, cost savings, and quality improvements. Provide guidance and efficiency improvements in the areas of art routing and specification best practices following recent spinoff from Guthy|Renker- Revitalized entire brand portfolio for shelf impact and saved over 100K pounds of plastic annually- Achieved $56K savings in first quarter of tenure through the removal of full body shrink sleeves- Implemented improvements in kit designs and haircare pumps which reduced complaints and delighted customers- Transitioned to new packaging supplier in China resulting in cost savings and lead time improvement.
EDUCATION
Rochester Institute of Technology
BS, Packaging Science
DeVry University
Bachelor’s Degree, Information Technology
Pepperdine Graziadio Business School
Master of Business Administration (M.B.A.), Business with minor in Finance
SKILLS
ABOUT SANFORD FITELSON
Quality-driven, sustainable packaging expert with experience in nutraceutical, food and personal care product lines. Successfully impact the bottom line by developing production innovations, delivering unique solutions to complex business problems, and managing concurrent projects from concept to market introduction. History of stepping into a new role and quickly recognizing cost saving strategies. Build bridges across business units to ensure packaging engineering is aligned with corporate goals. MBA in Financial Management. Degrees in Packaging Science and Information Technology.• Creating Business Impact: Proven track record stepping in and delivering immediate cost savings. Drove over $6M of cost out of packaging throughout career.• Driving Innovation: Strategic innovator recognized for creating and championing new concepts in packaging and in-store point of purchase (PoP) displays.• Leveraging Packaging Engineering & Management Expertise: Offering a rare combination of expertise that includes package sourcing and specification creation, package development & testing, project management, plant trials, process improvement, cost control, team building, leadership, and staff development. Experience extends across food, pharmaceutical, nutraceutical, and personal care product lines.
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