Sandy Almendarez
- Role
- Vice President Content at Informa
- Location
- Phoenix, AZ, US
- LinkedIn followers
- 500 followers
About Sandy Almendarez
A skilled strategic content leader with more than 20 years\' experience in developing and…
Experience
Vice President Content
Jul 2022 — Present
I develop and implement strategic content plans for SupplySide’s editorial content, client-sponsored content development, community content and conference content, and I supervise the content leaders accountable for execution of the content plan. My scope includes the SupplySide brands, SupplySid West, SupplySide East, SupplySide Network 365, Natural Products Insider and Food & Beverage Insider. For these brands, I evolve and developed new content strategies, products and revenue streams, and I am a key contributor to overall business unit strategic growth and leadership. I’m accountable for the GP/OP performance for the Insider P&L, and I work closely with the SVP, SupplySide and other leadership team members to achieve high performance in GP/OP at portfolio roll-up.
Education
Arizona State University
Bachelor of Arts - BA, Journalism and Mass Communication
Skills
- Copy Editing
- Internal Communications
- Content Strategy
- Email Marketing
- Newsletters
- Magazines
- Social Media Marketing
- Proofreading
- Creative Writing
- Media Relations
- News Writing
- Publications
- Strategic Communications
- Content Marketing
- Online Advertising
- Copywriting
- Feature Articles
- Content Development
- Editorial
- Journalism
- SEO
- Publicity
- Social Media
- Creative Direction
- Corporate Communications
- Writing
- Blogging
- Online Publishing
- Social Networking
- Web Content Management
- Editing
- SEO Copywriting
- Digital Media
- Web Content
- Press Releases
- Public Relations
- Storytelling
- Layout
- Ap Style
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