Sandy-Lynn Elder

Director, Advertising and Diversified Revenue Strategy and Analytics @Newsday Media Group

West Babylon, NY, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Apr 2019 — Present

Director, Advertising and Diversified Revenue Strategy and Analytics @Newsday Media Group

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The Director of Advertising and Diversified Revenue Strategy and Analytics is responsible for developing data driven strategies to grow incremental advertising and other diversified revenue streams. The position will also lead the development of diversified revenue channels and the total enterprise wide value of events including consumer and advertising. The Position requires, strong opportunity identification, analytical and interpersonal skills, the ability to challenge the status quo, and thoughtfully partnering across Newsday to develop and implement various strategic initiatives. Develop advertising sales packages for new products and services to enable advertising and audience in achieving their goals.

EDUCATION

1992 — 1996

Daniel Webster College

Bachelor of Business Administration (BBA)

1992 — 1996

Daniel Webster College

Associate's degree in Marketing

1989 — 1992

Sanford High School

Diploma

1992 — 1996

Daniel Webster College

Associate's degree Travel Management

1992 — 1996

Daniel Webster College

Associate's degree in Accounting

SKILLS

Digital MarketingHigh Energy LevelBudgetsTeam LeadershipAnalyticsFinancial AnalysisEvent PlanningCompetitive AnalysisKey Account DevelopmentProcess ImprovementSales ManagementDigital StrategyBusiness ObjectsAccessCross-Functional Team LeadershipEssbaseDigital MediaData AnalysisPowerpointResearchNew Business DevelopmentProduct DevelopmentStrategyBusiness Process ImprovementOnline MarketingLeadership DevelopmentMicrosoft ExcelSales & MarketingInnovation DevelopmentStrategic PartnershipsLeadershipMarketingProject ManagementSales ProcessStrategic PlanningMicrosoft ProjectAccountingFinancial ReportingMarketing StrategySocial Media

ABOUT SANDY-LYNN ELDER

Experienced Leader, Strategic thinker, Project Management, Self-Starter, passionate…

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