Sandy-Lynn Elder
- Role
- Director, Advertising and Diversified Revenue Strategy and Analytics at Newsday Media Group
- Location
- West Babylon, NY, US
- LinkedIn followers
- 500 followers
About Sandy-Lynn Elder
Experienced Leader, Strategic thinker, Project Management, Self-Starter, passionate…
Experience
Director, Advertising and Diversified Revenue Strategy and Analytics
Apr 2019 — Present
The Director of Advertising and Diversified Revenue Strategy and Analytics is responsible for developing data driven strategies to grow incremental advertising and other diversified revenue streams. The position will also lead the development of diversified revenue channels and the total enterprise wide value of events including consumer and advertising. The Position requires, strong opportunity identification, analytical and interpersonal skills, the ability to challenge the status quo, and thoughtfully partnering across Newsday to develop and implement various strategic initiatives. Develop advertising sales packages for new products and services to enable advertising and audience in achieving their goals.
Education
Daniel Webster College
Bachelor of Business Administration (BBA)
1992 — 1996
Daniel Webster College
Associate's degree in Marketing
1992 — 1996
Sanford High School
Diploma
1989 — 1992
Daniel Webster College
Associate's degree Travel Management
1992 — 1996
Daniel Webster College
Associate's degree in Accounting
1992 — 1996
Skills
- Digital Marketing
- High Energy Level
- Budgets
- Team Leadership
- Analytics
- Financial Analysis
- Event Planning
- Competitive Analysis
- Key Account Development
- Process Improvement
- Sales Management
- Digital Strategy
- Business Objects
- Access
- Cross-Functional Team Leadership
- Essbase
- Digital Media
- Data Analysis
- Powerpoint
- Research
- New Business Development
- Product Development
- Strategy
- Business Process Improvement
- Online Marketing
- Leadership Development
- Microsoft Excel
- Sales & Marketing
- Innovation Development
- Strategic Partnerships
- Leadership
- Marketing
- Project Management
- Sales Process
- Strategic Planning
- Microsoft Project
- Accounting
- Financial Reporting
- Marketing Strategy
- Social Media
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