Sandra Texidor
Sr. Solution Architect
- Role
- Senior Solution Architect at Salesforce
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
About Sandra Texidor
Experienced professional with over 15 years of expertise in global sales, operations, marketing, IT and eCommerce strategies. I specialize in: Retail Fashion Manufacturing Biotech/Life Sciences Consumer Electronics AutomotiveI love the adventure of technical environments and solving problems in the corporate marketplace. I love a stimulating, fast-paced environment that promotes a solid balance of life and work experiences. And this is what has led me to provide B2B, B2C and Fortune 500 clients with successful strategies in: eCommerce Web Development IT Sales Marketing Content DevelopmentWorking with executive-level teams and enterprise clientele, I’m often tasked with addressing advancements in society and changes across: Platforms, Systems & Networks Programming Languages, Standards & Security Use & Design of Cloud/SaaS-Based IntegrationsI bridge the gap between both business and technical teams and embrace all forms of communication while acting as a critical liaison in translating business requirements. I know which questions to ask in moving each project in the right direction and skillfully discern technical needs and specification.Collaborating with research analysts, I actively identify new market opportunities, obtain competitive intelligence and prepare for any upcoming product launch. I conduct focus groups and survey sessions, both online and in-person, defining target audiences and foreseeing future trends. Implementing various tests and assessments, I analyze ongoing campaigns, measuring a number of KPIs, rates of conversion and campaign funneling metrics to optimize both technology and the marketing message at every step of the way.Previous companies that I have held prestigious roles within and have been recognized for the excellence I provided include: Kirby Corporation Epson North America Veeco Instruments Bio-Rad Laboratories IP & R/AbsolutelyNew.com FiberLite Labnet Kenneth Cole Gloria Vanderbilt
Experience
Senior Solution Architect
Apr 2022 — Present
Education
Montclair State University
BS, Biology and Chemistry
1989 — 1993
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