Sandi Simms

About Sandi Simms

With over 12 years in business development at Simms Electronics, I specialize in communication, negotiation, and cultivating strong vendor and client relationships. Simms Electronics, an embedded electrical engineering firm, focuses on hardware design, software design, and IoT products for OEMs, where I contribute to the collaborative development of innovative solutions from concept to manufacturing. My core strengths include fostering enduring connections with clients and vendors while collaborating with cross-functional teams throughout the product development lifecycle. I am committed to enhancing client trust and delivering value through effective communication and relationship management, ensuring the success of both our team and our partners.

Experience

1. Business Development

   Simms Electronics

   Nov 2013 — Present · Grand Rapids, MI, US

   Simms Electronics is an embedded electrical engineering firm based in Grand Rapids, Michigan. We focus on hardware design, software design, IoT products, monitoring and sensing products for OEMs.We approach all of our projects with a creative, openly collaborative, entrepreneurial point of view which helps to build a trust with our clients that shows we truly have their best interest in mind. Most of our projects start during the concept stage of product development and we take it through the R&D process, technology selection, hardware/software design, agency certifications and finally into manufacturing. As a result, we enjoy long term relationships with most of our clients, many of whom see us as their innovation partner and return to us to develop their new products or to upgrade their existing products. We take great pride in the longevity of all of our relationships including those with our vendors and suppliers. Life and work is much more fun when it comes from a place of good humor, trust and integrity. Specialities: Client relations, new client development, interpersonal communications, project management, vendor relations, copywriting, strategic planning, marketing.In 2012, Simms Electronics launched Simms Energy, an OEM product division focused on developing connected web-enabled products that utilize sensors and cloud analytics.

Education

• Michigan State University

  Bachelor of Science, Education

  1989 — 1993

Skills

• Social Media Marketing
• Integrated Marketing
• Strategic Partnerships
• Strategy
• Marketing Communications
• Online Marketing
• Public Relations
• Internal Communications
• Business Strategy
• Copywriting
• Product Development
• Sales Management
• Social Media
• International Business
• Customer Service
• Corporate Communications
• Public Speaking
• Strategic Planning
• Team Building
• Marketing
• Fundraising
• Event Planning
• Leadership
• Entrepreneurship
• Contract Negotiation
• Start-Ups
• Business Development
• Project Management