Sandra Gutierrez Lasprilla
Head of Lifecycle and Operations @Finhabits
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WORK HISTORY
Head of Lifecycle and Operations @Finhabits
US
I lead the strategy and execution of the customer lifecycle, with a strong focus on building a frictionless, valuable and truly omnichannel experience. My mission is to connect front and back-office operations to deliver exceptional customer success and elevate the overall journey. I achieve this by leveraging automation, AI, and deep customer insights to strengthen our value proposition, deepen customer engagement, optimize operations for growth, and empower our teams.
EDUCATION
Universidad de América
Bachelor Degree in Chemical Engineering
OBS Business School
Master Degree in Digital Transformation & Business Development
ABOUT SANDRA GUTIERREZ LASPRILLA
Senior-level Customer Experience / Customer Success Manager with over 14 years of experience driving business growth through strategic and tactical initiatives. Brings a global perspective, advanced degree, certifications, and a strong track record of delivering results.*Proven skill as a Business Intelligence Leader, leveraging automation, AI, and advanced analytics to improve service quality, operational efficiency, and customer satisfaction. Results-driven and committed to embedding a customer-centric culture through measurable and sustainable improvements.*Expert in leading continuous improvement through data-driven insights and innovative solutions. Partners with cross-functional operational and management teams to define KPIs, standardize processes, and embed a customer-obsessed culture.*Promotes a service excellence culture through training, recognition programs, and internal communication strategies that prioritize the customer voice.
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