Sandeep Arora
Corporate Vice President, Marketing @WNS
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WORK HISTORY
Corporate Vice President, Marketing @WNS
Bengaluru, IN
EDUCATION
Punjab Engineering College
BE, Civil Engineering
Indian Institute of Technology, Delhi
MBA, Marketing
Cambridge School, New Delhi
XII, Science
Cambridge School, New Delhi
X
Xavier Institute of Communications, Mumbai
Certificate, Public Relations
SKILLS
ABOUT SANDEEP ARORA
It’s a highly competitive world out there with every corporation vying for a larger share of the pie. As these corporations try to stand out, they rely on seasoned marketing leaders who can help them differentiate and cut through complex global markets, channels and media to reach the right audience at the right time with the right message thereby generating the right opportunities. If you are looking at improving your corporate messaging and sales enablement collaterals, streamlining communications and thought leadership initiatives, taking your digital marketing programs and demand generation initiatives to the next level or just influencing the influencers and media, then that’s an experience I have gained over the last 25 years with leading B2B product and services firms. To know more, you can reach out to me at s••••••••@yahoo.comSpecialties:• Conceptualizing, managing and optimizing marketing campaigns that lead to a positive brand recall and build the sales pipeline • Writing stories that enable sales teams to successfully engage with clients and prospects• Authoring award winning papers that improve brand salience of the firm• Building customer advocacy for the company and its offerings• Leading influencer relations programs that help build credibility • Building relationships with media and driving PR programs that improve brand visibility • Orchestrating digital marketing campaigns that have had a multi-fold impact on business pipeline• Driving internal communications programs that improve employee engagement & motivation levels• Driving external communications programs that improve brand recall with clients and prospects
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