Sandeep Arora

About Sandeep Arora

It’s a highly competitive world out there with every corporation vying for a larger share of the pie. As these corporations try to stand out, they rely on seasoned marketing leaders who can help them differentiate and cut through complex global markets, channels and media to reach the right audience at the right time with the right message thereby generating the right opportunities. If you are looking at improving your corporate messaging and sales enablement collaterals, streamlining communications and thought leadership initiatives, taking your digital marketing programs and demand generation initiatives to the next level or just influencing the influencers and media, then that’s an experience I have gained over the last 25 years with leading B2B product and services firms. To know more, you can reach out to me at s••••••••@yahoo.comSpecialties:• Conceptualizing, managing and optimizing marketing campaigns that lead to a positive brand recall and build the sales pipeline • Writing stories that enable sales teams to successfully engage with clients and prospects• Authoring award winning papers that improve brand salience of the firm• Building customer advocacy for the company and its offerings• Leading influencer relations programs that help build credibility • Building relationships with media and driving PR programs that improve brand visibility • Orchestrating digital marketing campaigns that have had a multi-fold impact on business pipeline• Driving internal communications programs that improve employee engagement & motivation levels• Driving external communications programs that improve brand recall with clients and prospects

Experience

1. Corporate Vice President, Marketing

   WNS

   Oct 2025 — Present · Bengaluru, IN

Education

• Punjab Engineering College

  BE, Civil Engineering

  1994 — 1998

• Indian Institute of Technology, Delhi

  MBA, Marketing

  1999 — 2001

• Cambridge School, New Delhi

  XII, Science

  1992 — 1993

• Cambridge School, New Delhi

  X

  1990 — 1991

• Xavier Institute of Communications, Mumbai

  Certificate, Public Relations

  2007 — 2007

Skills

• Account Based Marketing
• Collateral Management
• Public Relations
• Media Relations
• Business Strategy
• Marketing Communications
• Program Management
• Sales Enablement
• Microsoft Office
• Sales
• Marketing
• Marketing Management
• Project Planning
• Search Engine Marketing (Sem)
• Event Planning
• Outsourcing
• Team Management
• Social Media
• Online Marketing
• Pre-Sales
• Crm
• Project Management
• Strategy
• Business Development
• Digital Marketing
• Demand Generation
• Mobile Marketing
• Management Consulting
• Customer Advocacy
• Analyst Relations
• Event Management
• Social Media Marketing
• Brand Management
• Marketing Strategy
• Web Analytics
• Integrated Marketing
• Enterprise Marketing
• Lead Generation
• Customer Relationship Management (Crm)
• Vendor Management