Sandeep Krishnaraj
Digital Marketing Specialist | Driving Lead Growth & ROI with Data-Driven SEM & PPC Campaigns | Google Ads & GA4 Certified | Growth & Conversion Expert
- Role
- Digital Marketing Specialist at Design Esthetics
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Sandeep Krishnaraj
I am a results-driven Digital Marketing Specialist with over 7 years of experience in…
Experience
Digital Marketing Specialist
Jun 2020 — Present · Bangalore Urban, IN
Led PPC campaigns with an average ROI of 250%, increasing qualified leads by 35% over 12 months.• Optimized Google Ads budget by 20% while maintaining conversion rates, saving the company INR X lakhs annually.• Analyzed campaign performance using Google Analytics and Ads Manager, delivering actionable insights that improved campaign efficiency by 15%• Managed end-to-end performance marketing initiatives, leveraging data analytics to enhance campaign efficiency and achieve targeted business goals.• Conducted in-depth keyword research, bid management, and audience segmentation to improve ad relevance and conversion rates.• Collaborated with cross-functional teams to align digital campaigns with overall marketing objectives and brand strategy.• Monitored, analyzed, and report on campaign performance using tools like Google Analytics and Ads Manager, identifying opportunities for continuous improvement.• Supported SEO and local SEO efforts to complement paid strategies and boost organic traffic.
Education
Vijaya College, Bengaluru
Bachelor of Science - BS, Physics, Mathematics and Electronics
2012 — 2015
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