Sanchita Ahuja
Senior Manager - New Business Channels @FNP
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WORK HISTORY
Senior Manager - New Business Channels @FNP
Gurugram, IN
Spearheading the end-to-end cake business for marketplaces at FNP with full ownership of strategy, growth, and execution.2. Building the Cake Fulfilment Centre (CFC) vertical from scratch, it as a scalable and profitable business model.3. Driving new product development and menu innovation – from recipe benchmarking to market launches across multiple cities.4. Leading store expansion strategy, launching new stores with refreshed menus while ensuring seamless rollouts.5. Managing P&L accountability for existing stores and safeguarding profitability during aggressive new launches.6. Accelerating growth on Zomato and Swiggy through data-driven strategies and strong marketplace partnerships.7. Overseeing packaging innovation and optimization to elevate product quality, efficiency, and customer experience.8. Playing a strategic role in scaling the cakes vertical, ensuring sustainable growth and stronger market positioning for FNP.
EDUCATION
IBS Hyderabad
Master of Business Administration - MBA, Marketing and HR
Delhi University
Bachelor of Commerce
ABOUT SANCHITA AHUJA
Dynamic and results-oriented professional with over five years of experience in account management, sales leadership, and strategic business planning. Proven ability to lead cross-functional teams, foster strategic partnerships, and drive revenue growth through innovative strategies. Expertise in utilising data analytics to inform decision-making and enhance operational efficiency.
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