Sanath K.

About Sanath K.

Digital/Online Marketing Strategist with 14+ years of experience in managing the implementation, tracking and measurement of Digital Marketing Campaigns. I have worked with and helped clients across different domains/industries including E-commerce, Real estate, Pharma, Banking, Education, Hospitality, Health & Fitness, etc to meet their business goals through digital marketing. I have gained proficiency in building up marketing strategy for clients, setting up campaigns, conversion optimization, Channel Development, Online Reputation Management Campaigns and Client Communication. Passionate about technology-enabled, customer-centric marketing activities. Key Skills:• Paid (Biddable) Media: Google, Yahoo & Bing Editors, Facebook, Instagram, LinkedIn, Snapchat, Pinterest, Quora, Twitter• Media planning and Native platforms: Taboola, Outbrain, Gemini (Yahoo native) Columbia, Adroll• Programmatic: DoubleClick Bid Manager (Beginner Level)• Analytics and Optimization: Google Analytics, Data Studio, SuperMetrix, FB Insights• Social Media Optimization (SMO) and Google My Business listing• Search Engine Optimization (SEO) ON Page & OFF Page Optimization Certifications:• Google AdWords: Fundamentals, Search, Display Marketing, Shopping, Mobile and Digital Sales• Google Analytics: Platform Principles Certification, Ecommerce Analytics• Facebook – Blueprint Digital Marketing Associate 100-101

Experience

1. Sr Performance Marketing Manager

   Propacity

   Jun 2025 — Present · Pune, IN

   Manage End-End Digital Media Campaign Across All Platforms. Track Media Budgets & Performance Individually From Leads to Booking. For All Projects. Attend Clients & Vendor Meetings. Perform detailed campaign audits, identify optimization opportunities, and build effective media plans.

Education

• B.I.G.College Of Engineering,Solapur

  B.E, I.T

  2007 — 2010

• P.S.English Medium High School,Solapur

  S.S.C

  1995 — 2004