Sanal Suraj

About Sanal Suraj

I am a self-motivated, data-driven, and results-oriented SEO professional with 9+ years of experience. I am always eager to learn and try new things in SEO that can deliver results. My goal is to stay up-to-date on the latest SEO trends and best practices, and to provide my clients with quick fixes and results that are aligned with their business goals.

Experience

1. Seo - Group Head

   Publicis Media

   Apr 2023 — Present · Mumbai, IN

   Technical SEO Leadership & Strategy• Managing & Supporting Technical SEO for key Microsoft projects, including:MSFT Education, MSFT Ads, Microsoft Surface (Consumer & Commercial), MSFT Windows, Xbox, and more.• Provided technical SEO support for brands like Haleon, The General, Wawa, and Soy Connection, ensuring optimal performance and organic growth.• Led technical SEO strategy for a major EV brand in the EMEA market, optimizing organic visibility.• Assisted with Paid Ads pilot campaigns, integrating SEO with performance marketing efforts.Google-Owned Projects:• Played a key role in supporting Google\'s internal SEO department, Media Lab SEO (formerly Growth Lab SEO).• Worked alongside the US Performics team on key technical SEO fixes for Google-owned sites.Managed Google EMEA projects, working directly with strategists and project leads.• Optimized 35+ Google-owned websites, providing technical SEO recommendations and coordinating with developers for implementation.Audits, Insights & Reporting:• Conducted extensive technical SEO audits, analyzed Google Search Console (GSC) & Google Analytics (GA) data, and developed actionable insights & strategies.• Provided search trend analysis and created SEO roadmaps to enhance organic growth.• Coordinated with multiple stakeholders across the US Collective team with zero escalations, ensuring smooth project execution.Team & Business Growth:• Mentored the team, developed SEO strategies & projections, and drove initiatives to achieve SEO goals.• Spearheaded internal CRM setup at Publicis, enabling team certifications in HubSpot & Braze and positioning SEO + CRM as a new business product.• Played a key role in SEO pitches for EMEA & Dubai markets, expanding business opportunities.• Trained team members on SEO best practices and collaborated with PMMs (Product Marketing Managers) to minimize escalations.• Ensured on-time delivery of SEO projects with a zero-escalation approach.

Education

• Pillai Institute of Management Studies and Research

  Master of Business Administration (MBA), Marketing

  2015 — 2017

• Padua High School

  SSC - University of Mumbai

• Atomic Energy Junior College Mumbai

  HSC - University of Mumbai

• Sandip Institute of Technology, & Research Centre

  Bachelors of Engineering - University of Pune, Information Technology

Skills

• Leadership