Sam Thomas
Digital Media Marketing & Transformation Specialist
- Role
- Head of Performance & Products at Mindshare
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Sam Thomas
A result oriented digital marketing professional with hands on experience in setting up…
Experience
Head of Performance & Products
Mar 2022 — Present · Mumbai, IN
Currently steering the helm as Head of Performance & Product at Mindshare India (Part of GroupM, which is a U.S. based media investment group of the multinational Holding company WPP plc.), the world\'s foremost media agency, I am credited with managing the performance mandate for our clients and collaborating with teams in industry-defining products such as DCO, CDP, Creative Analytics in building D2C brands. My role sees me seamlessly transitioning from the drawing board of ideation to defining products, securing stakeholder buy-in, and orchestrating successful market launches. My efforts have metamorphosed initial concepts into multi-crore revenue-generating assets, a testament to my acumen in melding technology and business strategies to foster unprecedented growth.In my current position, I excel at orchestrating collaborations with a diverse range of stakeholders to deliver business outcomes for our clients. Notably, my expertise in MarTech and AdTech consulting has been instrumental in crafting products, creative content analysis and optimization.
Skills
- Online Marketing
- Search Engine Marketing (Sem)
- Google Analytics
- Media Planning
- Digital Marketing
- Link Building
- Online Reputation Management
- Email Marketing
- Landing Page Optimization
- Online Advertising
- Google Adwords
- Search Engine Optimization (SEO)
- Social Media Marketing
- Pay Per Click (Ppc)
- Sem
- Reputation Management
- Web Marketing
- Search Advertising
- Viral Marketing
- SEO
- Smo
- Ppc
- Affiliate Marketing
- Web Analytics
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