Samantha Patel
Vice President of Brand and Content at Walker and Dunlop
- Role
- Vice President Marketing at Walker & Dunlop
- Location
- Raleigh, NC, US
- LinkedIn followers
- 500 followers
About Samantha Patel
Accomplished Enterprise Marketing Leader Executive IT marketing leader with more than 20 years experience in global technology companies. A Swiss-Army- Knife marketer who combines creativity, strategy, and a proven ability to execute global marketing initiatives. History of success across multiple disciplines and mediums, ensuring an end-to-end perspective on delivering value to the business. A breakthrough thinker who collaborates effectively across a matrixed environment to drive business goals. Adept at building out teams and functions. A passionate manager and mentor.Demonstrated areas of expertise-Partner Marketing-Content Strategy-Thought Leadership -Branding & Brand Management -Global Client Reference Management-Technology Evaluation & Deployment-Budgeting & Fiscal Tracking-Analyst Collaboration-Team Leadership & Management -Marketing & Sales Strategy -Sales/Partner Enablement-Client & Seller Research-Agency & Vendor Management-Acquisition & Integration-Internal Communications-Field Marketing
Experience
Vice President Marketing
Oct 2022 — Present · US
Responsible for the overall brand campaign, including print, digital, radio, social-Driving the content strategy, including the Walker Webcast
Education
The University of Manchester
Bachelor of Arts (B.A.), English Language and Literature, General
Skills
- Analytics
- Demand Generation
- Cross-Functional Team Leadership
- Pre-Sales
- Marketing Strategy
- Salesforce.com
- Sales Enablement
- Competitive Analysis
- Start-Ups
- Product Marketing
- Strategic Partnerships
- Management
- Leadership
- Project Management
- Outsourcing
- Go-to-Market Strategy
- Social Media
- Business Alliances
- Business Intelligence
- Building Strong Referral Networks
- Cloud Computing
- Business Development
- Business Resilience
- Digital Marketing
- Thought Leadership
- Crm
- B2b Marketing
- Channel
- Solution Selling
- Program Management
- Partner Management
- Business Transformation
- Strategy
- E-Commerce
- Professional Services
- Lead Generation
- Vendor Management
- IT Strategy
- Marketing Communications
- Saas
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