Samson Zamora
Commercial Partnerships at Universal Music Group | Ex SoundCloud
- Role
- Commercial Partnerships at Universal Music Group
- Location
- Westminster, CA, US
- LinkedIn followers
- 500 followers
About Samson Zamora
Passionate about empowering artists and helping music move the world forward.With experience across SoundCloud and Universal Music Group, I’ve worked at the intersection of artist relations, DSP strategy, and content curation. I’ve supported campaigns for both emerging and major artists, managed key partnerships, and driven impactful strategies across platforms like Spotify and SoundCloud.At UMG, I support label and DSP operations by managing release clearances, digital asset delivery, and marketing coordination across top partners like Spotify and SoundCloud. I also help process takedowns, track playlist performance, and ensure global release priorities are executed efficiently.Previously at SoundCloud, I led U.S. dance & electronic curation and managed label/artist partnerships, growing ON THE UP into a top playlist and driving visibility for artists through programs like “First on SoundCloud” and “Ascending.”I’m especially passionate about developing artists from the ground up from independent growth to DSP visibility to mainstage moments. Whether I’m supporting major label priorities or managing rising EDM talent like Lost Wolves, I aim to build systems that help artists win long-term.
Experience
Commercial Partnerships
Nov 2024 — Present · Santa Monica, CA, US
Served as the primary liaison between all primary and associated labels under Universal Music and key digital service providers, including Spotify, SoundCloud, and DeezerResponsibilities Included- Supported the coordination between UMG’s labels and key DSPs, including Spotify, SoundCloud and Deezer- Assisted in clearing, mapping, and verifying weekly releases across streaming platforms- Processed takedown requests for unauthorized content infringing on UMG releases- Helped strategize DSP marketing allocations for upcoming releases- Managed and uploaded digital assets, ensuring timely approvals for new releases- Responded to label and artist inquiries related to DSP operations, focusing on SoundCloud and Spotify- Compiled and maintained weekly reports on streaming trends, playlist placements, and chart performance.
Education
ICON Collective
Music Business , Music Business
Cal State Fullerton, College of Business and Economics
Bachelor of Business Administration (B.B.A.), Marketing
2017 — 2019
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.