Sam Richards
Senior Program Manager, Fire TV Brand & Integrated Marketing
- Role
- Senior Program Manager, Fire Tv Brand & Integrated Marketing at Amazon
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Sam Richards
With almost a decade of experience driving strategic initiatives and operational excellence, I bring a unique blend of executive partnership, cross-functional leadership, and program management expertise. My career has spanned high-impact roles in fast-paced, mission-driven organizations, and I\'m known for my ability to bring structure to ambiguity, cultivate strong stakeholder relationships, and deliver outcomes that move the needle. I thrive in environments where collaboration, clarity, and continuous improvement are valued—and where people come first.
Experience
Senior Program Manager, Fire Tv Brand & Integrated Marketing
Aug 2025 — Present · Seattle, WA, US
Leading end-to-end development and execution of high-impact marketing campaigns for Amazon Fire TV. Orchestrating cross-functional teams to drive innovation in streaming entertainment marketing. Leveraging data-driven insights to optimize campaign performance and deliver measurable business results. Spearheading strategic partnerships with premium content providers to enhance Fire TV\'s position as the premier streaming destination. Driving operational excellence through standardized processes and best practices in digital marketing and customer engagement.
Education
University of Washington - Michael G. Foster School of Business
Master of Business Administration - MBA
University of Washington
Bachelor of Arts (B.A.)
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