Sam Petto
Communications Director at ACLU of Nebraska
- Role
- Communications Director at ACLU of Nebraska
- Location
- Lincoln, NE, US
- LinkedIn followers
- 500 followers
About Sam Petto
Working to strategically and proactively increase the ACLU of Nebraska’s visibility across Nebraska - energizing our fight for civil liberties and strengthening our ability to defend hard-won victories. Specialties: Strategic communication, public relations, journalism, media relations, video and audio editing.
Experience
Communications Director
Dec 2019 — Present · Lincoln, NE, US
Working to strategically and proactively increase the ACLU of Nebraska’s visibility across Nebraska - energizing our fight for civil liberties and strengthening our ability to defend hard-won victories. Responsibilities include: • Strategy: Planning and executing a broad vision for using communications to further the ACLU of Nebraska’s goals. • Integrated advocacy: Working in partnership with staff to co-produce external communications on legal and policy issues.• Brand management and marketing: Raising the ACLU of Nebraska’s profile through impactful communication that embraces ACLU National\'s brand guidelines. • Media relations: Pitching, fielding media requests, managing media database, and coaching staff for successful interviews. • Digital communications: Owning and innovating the ACLU of Nebraska’s online presence. • Print: Providing editorial and design direction on print materials. Creating and implementing distribution plans.
Education
University of Nebraska at Omaha
Master of Arts (M.A.), Communication
2016 — 2018
University of Nebraska at Omaha
BS, Communication | Focus: Broadcast Journalism
2008 — 2011
Skills
- Digital Communication Strategy
- Video Production
- Media Monitoring
- Non-Linear Editing
- Journalism
- Video Editing
- Enps
- Press Releases
- Video
- Internal & External Communications
- Social Media
- Public Relations
- Media Relations
- Content Strategy
- Videography
- Ghostwriting
- Crisis Communications
- Organizational Communication
- Media Skills Training
- Strategic Communications
- Broadcast Journalism
- Photography
- News Writing
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