Sam Nasrawi
Sr Director, Original Content @Sportsnet
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WORK HISTORY
Sr Director, Original Content @Sportsnet
Toronto, ON, CA
EDUCATION
Centennial College
Radio and Television Degree
SKILLS
ABOUT SAM NASRAWI
As a seasoned digital and linear media strategist, I’ve successfully driven revenue growth and user retention through innovative iGaming strategies at Sportsnet. My passion lies in creating captivating content that resonates with audiences across platforms. Here’s a glimpse of my key achievements:iGaming Strategy: Spearheaded the development and implementation of Sportsnet’s iGaming strategy, resulting in substantial revenue gains and enhanced user engagement.Content Production: Led a dynamic team in producing original shows, riveting highlights, exclusive interviews, and thought-provoking documentaries. Our digital content reached millions of viewers across social platforms.Social Media Mastery: Crafted and executed a robust social media strategy, elevating Sportsnet’s presence on Facebook, Twitter, Instagram, and TikTok. Our engaging campaigns fostered a loyal community of fans.Live Event Excellence: Orchestrated seamless content delivery during high-profile live events, including NHL, NBA, and Blue Jays games. Overseeing every aspect of production including graphics, editorial and insightful commentary were our hallmarks.Monetization Wizardry: Successfully monetized Sportsnet’s content and podcast portfolio by securing strategic partnerships and sponsorships with top-tier brands.
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