Sammi Weyrauch
Manager, Sales Programs @ Salesforce | Engagement Expert crafting impactful global communications | Prosci® Certified Change Practitioner
- Role
- Sales Programs Manager, Communications & Change Management at Salesforce
- Location
- Indianapolis, IN, US
- LinkedIn followers
- 500 followers
About Sammi Weyrauch
Strategic execution and engagement expert with a track record of transforming ideas into action across global teams. As a Prosci® Certified Change Practitioner and communications leader, I build scalable programs and craft impactful messaging that drives performance and adoption at scale. With a passion for organization, detail, and speed, I thrive on tackling complex challenges, quickly mastering new concepts, and delivering results that matter. Fueled by curiosity and relentless learning, I excel at connecting teams, aligning stakeholders, and ensuring programs not only launch—but succeed.
Experience
Sales Programs Manager, Communications & Change Management
Aug 2021 — Present · Indianapolis, IN, US
As part of Salesforce’s Global Programs team, I serve as an engagement expert, crafting impactful global communications and change management for ACV-critical programs that drive seller performance worldwide. I’ve owned the global GTM communications strategy for Salesforce’s Go for Growth initiative aligning global sellers on annual go-to-market priorities. I develop and deliver high-impact sales assets—including playbooks, training decks, FAQs, internal podcasts, and video content—that drive seller readiness and accelerate pipeline generation. Partnering closely with distribution, Employee Success (HR), product leaders, and more, I translate complex strategies into actionable guidance that improves seller confidence and performance. I ensure consistent messaging, engagement, and execution at scale.
Education
Ball State University
Bachelor's Degree, Public Relations, Marketing
2013 — 2017
Skills
- Blogger
- Project Planning
- Storytelling
- Data Entry
- Press Releases
- Microsoft Office
- Nonprofits
- Customer Satisfaction
- Strategic Communications
- Critical Thinking
- Social Media
- Communication Skills
- Advertising
- Trade Media Relations
- Communication
- Teamwork
- Ap Style
- Blogging
- Strategic Media Relations
- Creativity
- Friendly Personality
- Public Relations
- Internal Communications
- Organization
- Media Relations
- Consumer Media Relations
- Event Planning
- Sports
- Publicity
- Social Networking
- Close Attention to Detail
- Social Media Marketing
- Journalism
- Leadership
- Global Media Relations
- Creative Writing
- Public Speaking
- Personal Development
- Time Management
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