Sam Litt
Commercial Roaming Manager @LotusFlare
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WORK HISTORY
Commercial Roaming Manager @LotusFlare
Toronto, ON, CA
Commercial Roaming Manager at NOMAD (Lotusflare), focused on global eSIM partnerships, wholesale pricing strategy, and commercial optimization for both B2C travel eSIM products and B2B connectivity solutions (eSIMFX).I manage relationships with multiple global telecom partners, negotiate roaming and eSIM costs, and drive pricing strategies that improve margins while maintaining strong market competitiveness. My work spans supplier onboarding, commercial negotiations, pricing governance, and cross-functional collaboration with product, BD, marketing, and finance teams.Key contributions include onboarding new global connectivity partners, leading cost-reduction initiatives that improved profitability, supporting enterprise deal structuring, optimizing regional pricing strategies, and contributing to strategic initiatives such as core network evaluation, eSIM provisioning partnerships, and new product development.Passionate about telecom innovation, global connectivity, and building scalable commercial frameworks that support growth in the travel eSIM and digital connectivity space.Key Responsibilities:Roaming StrategyTravel eSIMTelecom WholesalePricing StrategyCommercial NegotiationsVendor ManagementCarrier PartnershipsMargin OptimizationGlobal Connectivity SolutionsStrategic PartnershipsAPI IntegrationsBusiness StrategyCross-functional CollaborationCost OptimizationTelecom Commercial Management
EDUCATION
Sobey School of Business at Saint Mary's University
Master of Business Administration (M.B.A.)
Punjab Technical University, Jalandhar
Bachelor of Engineering (B.Eng.), Telecommunications Engineering
Sobey School of Business at Saint Mary's University
Master of Business Administration - MBA, Business Administration and Management, General
University of Regina
Master of Engineering (M.Eng.), Electrical, Electronic and Communications Engineering Technology/Technician
Saint Mary's University
Executive MBA
ABOUT SAM LITT
I lead global commercial strategy in the fast-growing travel eSIM and digital connectivity space, where telecom, technology, and smart economics meet.Currently, I serve as Commercial Roaming Manager at NOMAD (a LotusFlare company), driving global eSIM partnerships, wholesale pricing strategy, and commercial optimization across both B2C travel eSIM products and B2B connectivity solutions (eSIMFX). My focus is simple: build scalable partner ecosystems, reduce cost structures, and design pricing frameworks that improve margins while keeping us highly competitive in a rapidly evolving market.My role sits at the intersection of carrier partnerships, product strategy, and commercial performance. I manage relationships with global telecom operators, negotiate roaming and eSIM costs, and lead pricing governance that directly impacts profitability. I work cross-functionally with product, business development, marketing, and finance teams to translate network capabilities into commercially successful offers.Key areas I drive today include:• Global roaming & eSIM partnership strategy• Wholesale cost optimization and margin improvement• Regional and product-level pricing strategy• Supplier onboarding and commercial negotiations• Enterprise deal structuring support• Core network and eSIM provisioning partnership evaluation• Commercial input into new product and API-based connectivity solutionsWhat differentiates me is a deep telecom foundation paired with strong commercial leadership.With over 20 years in telecom, I previously played a key role in building and scaling wireless networks from the ground up. As Roaming Manager at Eastlink, I expanded the operator footprint to 200+ global partners, launched new high-margin roaming services, and helped transform the company from a wireless startup into a mature national operator. I’ve led roaming infrastructure strategy, vendor negotiations, and cross-functional programs across core networks, roaming systems, and service launches.That technical and operational background allows me to bridge commercial decisions with real network, cost, and delivery realities — something critical in today’s digital connectivity landscape.I’m passionate about global connectivity, telecom innovation, and building commercial frameworks that scale internationally — especially in environments where speed, partnership strategy, and cost control define success.
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