Samiya Hossain

About Samiya Hossain

I have always believed that design is more than just aesthetics; it’s about crafting experiences that resonate with users at every touchpoint. With over five years of UX/UI design experience across diverse industries like healthcare and e-commerce, I’ve had the privilege to work with brilliant teams at companies such as Optum and Centene Corporation. My journey has been fueled by my passion for transforming complex problems into elegant solutions that not only enhance usability but also drive meaningful engagement.One of my proudest moments was during my tenure at Optum, where I led the redesign of the Readiness Health enrollment program\'s information architecture. This initiative resulted in a remarkable 35% increase in user engagement. It was incredibly fulfilling to see how thoughtful design can significantly impact users\' interactions with crucial health services. At Centene, I improved user efficiency by 30% through intuitive workflow redesigns, demonstrating how strategic UX can optimize processes in the healthcare sector.User research is where my heart truly lies. While working at Moment Studio, I led initiatives that drove a 40% increase in user engagement for both e-commerce and B2B platforms. Crafting responsive user flows and ensuring full WCAG compliance for accessibility were both exciting challenges that allowed me to combine creativity with empathy for users of all backgrounds.I also cherish my time at Nordstrom, where I redesigned the mobile checkout experience. Through diligent A/B testing and user research, we reduced cart abandonment by 30% and boosted mobile conversion rates by 20%, contributing significantly to a $2.3 million increase in revenue. This experience taught me how data-driven decisions can lead to impactful results.Outside of work, I enjoy exploring new design trends and participating in community workshops where I share my knowledge with aspiring designers. If you’re interested in discussing innovative design strategies or collaborating on projects that focus on enhancing user experiences, feel free to reach out via email!**Skills:**- User Experience Design- User Interface Design- User Research- Information Architecture- Prototyping (Figma)- Accessibility Compliance (WCAG)

Experience

1. Product Designer

   Optum

   May 2025 — Present

   Key accomplishments include:* Led the complete redesign of the Readiness Health enrollment program’s information architecture, resulting in a 35% increase in user engagement and significantly enhancing overall user satisfaction.* Developed a scalable component library that adhered to Optum\'s design standards, which streamlined the design-to-development handoff process by 30%, leading to improved project timelines and consistency across multiple products.* Collaborated with cross-functional teams to gather user insights and integrate feedback into the design process, ensuring that final deliverables met both business objectives and user needs effectively.* Conducted usability testing sessions that informed iterative design improvements, directly contributing to enhanced user experiences across various digital platforms.Skills: UX/UI Design, Information Architecture, Component Library Development

Education

• The University of Texas at Dallas

  Bachelor's degree, Biology, General