Samit Gupta
Marketing Manager | Syngene | MBA- AIMA | IIM Indore
- Role
- Associate Director Marketing at Syngene International Limited
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Samit Gupta
An Integrated Marketing Leader with over 10 years of experience in driving end-to-end integrated marketing strategies across diverse sectors, including Pharma, SaaS, E-commerce, Tech Services, and Digital Retail. My expertise lies in brand growth architecture and digital demand generation, where I have consistently delivered scalable and high-ROI outcomes. I am passionate about leveraging data-driven insights to optimize marketing performance and enhance customer engagement.Throughout my career, I have successfully managed global brand portfolios and orchestrated multi-country go-to-market programs, generating thousands of qualified leads and significantly boosting revenue contributions. I pride myself on my ability to collaborate cross-functionally, ensuring message alignment and governance across various brand executions. My key achievements include improving lead quality by 40% and enhancing marketing ROI by 35-45%. With a strong foundation in digital transformation and performance marketing, I am committed to driving impactful marketing initiatives that resonate with target audiences.Key Achievements- Expanded brand visibility by over 50% year-on-year through differentiated brand identities and omnichannel narratives- Generated qualified leads through pipeline acceleration initiatives, significantly boosting global funnel velocity- Achieved a 50% improvement in organic rankings and visibility through integrated SEO optimization strategies.Specialties/ Core Competence in areas like- Brand Marketing, Product Strategy and Positioning, Paid Media Marketing, SEO Optimization, SEM, Google Analytics, Branding, Sales, Social Listening & Research, Community Management, Social Media Marketing, Social Selling, Content Creation, Vendor Management, Digital Shelf Management, E-commerce Marketing, Product Information Management.
Experience
Associate Director Marketing
Jan 2026 — Present · Bengaluru, IN
Education
All India Management Association (AIMA)
Post Graduate Diploma in Management, Marketing
NIDM- NATIONAL INSTITUTE OF DIGITAL MARKETING- KORAMANGALA-BANGALORE-INDIA
Advance Digital Marketing Program, Digital Marketing
2019 — 2019
Kendriya Vidyalaya Asc Bangalore
Bachelor of Engineering (BE), Electronics and Communications Engineering
1999 — 2009
Indian Institute of Management, Indore
Executive Programme, Digital Marketing
ISBR Business School
Master of Business Administration - MBA, Marketing
2019 — 2021
T. John Institute of Technology, BANGALORE
Bachelor of Engineering - BE, Electrical, Electronics and Communications Engineering
2011 — 2015
Skills
- Java Enterprise Edition
- Oracle Sql Developer
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