Samiksha Saxena
Marketing & Insights | Digital Strategy | 40 under 40 by Agency Reporter | Customer Experience | Aviation | Contributor at The HOOOP Collective| Ex-VML(Mirum) | Ex-Dentsu WebChutney | Ex-Burson (WPP)…
- Role
- Head- Loyalty Marketing at IndiGo (InterGlobe Aviation Ltd)
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Samiksha Saxena
Leading brand planning and digital strategy for some of the biggest network agencies, over 11+ years of expertise in digital strategy, brand planning, and creative solutions have shaped impactful campaigns for B2B and B2C clients. My role has evolved across brand positioning, creative innovation and building frameworks tailored to diverse stages of the consumer funnel, ensuring measurable business outcomes. I believe in creating solutions that align with business goals, leveraging problem-solving and strategic planning to drive long-term partnerships. By championing sustainable marketing practices, my goal is to empower brands to navigate the digital landscape effectively while delivering results that merge profit with purpose.
Experience
Head- Loyalty Marketing
IndiGo (InterGlobe Aviation Ltd)
Sep 2025 — Present · Gurugram, IN
Heading marketing for IndiGo BluChip program- most seamless and hassle-fee frequent flyer program for growing India- Growth- Retention - Customer lifecycle Management
Education
Coventry University
MA in digital media & culture, Digital Communication and Media/Multimedia
2013 — 2014
Guru Gobind Singh Indraprastha University
Bachelors of Journalism (Mass Communication), Communication and Media Studies
2008 — 2011
Skills
- Digital Media
- Advertising
- Brand Management
- Content Strategy
- Strategy
- Marketing Strategy
- Marketing Communications
- Media Planning
- Photoshop
- Social Networking
- Brand Awareness
- Integrated Marketing
- New Media
- Management
- Online Marketing
- Content Development
- Campaigns
- Final Cut Pro
- Social Media Marketing
- Online Advertising
- Brand Development
- Corporate Social Responsibility
- Marketing
- Television
- Copywriting
- Market Research
- Editing
- Journalism
- Creative Writing
- Media Relations
- Team Management
- Crm
- Social Media
- Corporate Communications
- Customer Relationship Management (Crm)
- Strategic Communications
- Business Development
- Digital Marketing
- Event Management
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.