Samidha Wasnik

About Samidha Wasnik

Hello there! I am an accomplished Marketing Operations Manager with a strong track record of success in diverse industries. Currently, I am contributing my expertise to Thermo Fisher Scientific, where I excel in driving strategic marketing initiatives, managing projects, and creating impactful marketing campaigns. With over 16 years of experience, I have honed my skills in project management, ensuring seamless execution and delivering results on time and within budget. My adeptness in inventory management allows me to optimize resources efficiently, contributing to cost-effective and streamlined operations. As a marketing enthusiast, I am well-versed in the digital landscape, leveraging innovative strategies and emerging trends to drive brand visibility and engagement. My passion lies in crafting creative and data-driven campaigns that resonate with target audiences, fostering brand loyalty and driving revenue growth. I thrive in dynamic environments, collaborating cross-functionally to foster a culture of excellence and achieve shared business goals. My ability to lead high performing teams and motivate individuals ensures a collaborative and productive work atmosphere. Throughout my career, I have been recognized for my problem-solving skills and adaptability, consistently tackling challenges head-on and driving organizational success. Leveraging my strong analytical acumen, I rely on data insights to make informed decisions and optimize marketing strategies for maximum impact. I am always eager to explore new opportunities and network with like-minded professionals in the marketing and project management domains. Let\'s connect to share insights, explore potential collaborations, or discuss the latest industry trends. Connect with me to get the detailed exposure in Marketing Management, Service Support, Techno-Commercial Operations, and Operational Excellence. Seeking career advancement with an esteemed organization to leverage my experience as a Marketing Operations with exceptional marketing acumen and leadership skills to orchestrate effective marketing strategies and enhance operational efficiency, driving the company\'s growth and success.

Experience

1. Marketing Manager

   Thermo Fisher Scientific

   Feb 2018 — Present · IN

   Building Processes with PPI and Operational Excellence in Marketing: Implement PPI (Practical Process Improvement) principles to streamline marketing processes. Foster operational excellence by optimizing workflows and resource allocation in marketing. Drive efficiency and effectiveness in marketing initiatives to maximize ROI. Supporting Key Marketing Initiatives: Collaborate with cross-functional teams to support critical marketing projects. Provide leadership and guidance to ensure successful execution of key marketing campaigns. Work closely with product management and commercial leaders to align marketing efforts with business objectives. Ensuring Commercial Compliance in Tender Process of Lab Equipment\'s: Enforce adherence to Standard Operating Procedures (SOP) and Authority Approval Matrix (AAM) for all tenders. Proactively seek approvals to ensure timely submissions of tenders. Maintain a repository of common and tender-specific documents accessible to stakeholders. Managing Factory and Local Authorizations for Lab Equipment: Oversee Factory Authorizations, Publish Dashboard. Facilitate continuous SKU uploads on GeM (Government e- Marketplace) in coordination with Corporate Team. Track GeM bids participated through channels and issue GeM authorizations for channels and tenders. Updating and Managing Material Master Data: Ensure regular updates of Material Master Data on SAP, including Shelf Life, Sales Unit, MRP, and Batch Management. Identify and update obsolete SKUs and replacement SKUs in the Master File and SAP. Extend product codes to all plants for streamlined inventory management. Pricing and Quoting Responsibilities: Collaborate with PMT (Product Management Team), commercial leaders, and Finance Team to upload prices in SAP/SFDC/WOP. Coordinate with Finance & IT for uploading.

Education

• Mumbai University Mumbai

  B.E. in Electronics Engineering

• Welingkar Institute of Management

  Diploma in Marketing Management